The mini-kopaka image was pretty intriguing. Also, I think that was the time of year when LEGO went overboard with Bionicle accessories and clothing. I always wanted to get that Bionicle neckless chain and cap, but it was very difficult to find in retail stores/out of stock all the time in LEGO.com.
Meh well. I guess nothing beats my official LEGOLAND Billund blue T-Shirt, that I got last year.